Staff

Dr. Sophie Pascoe

Senior Researcher sophie.pascoe@wits.ac.za

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Sophie Pascoe is a global health researcher specializing in HIV service delivery, behavioral science, and health systems strengthening in South Africa. Her work focuses on improving engagement across the HIV prevention and treatment continuum, particularly among mobile populations, adolescents, and individuals experiencing early treatment interruptions. She contributes to implementation science that informs policy and program design in high-burden settings.

Her research integrates randomized trials, qualitative inquiry, and analysis of routine health data to evaluate differentiated service delivery models, text-message nudges, and behavioral economics strategies. A consistent theme is optimizing access, retention, and patient satisfaction through pragmatic, scalable interventions within primary healthcare systems.

Pascoe’s scholarship highlights structural and social barriers affecting migrant men and youth, while advancing innovative modelling frameworks that link patient preferences to cost-effectiveness. Her contributions support evidence-based refinements to ART delivery, HIV testing, and PrEP services, strengthening responsive and patient-centered HIV programs.

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